If you have a flair for technology and are interested in the field of sales, you may be interested in a position as a technical equipment sales representative. Technical equipment sales representatives provide unique solutions to the technological departments of companies.

What Is a Technical Equipment Sales Representative?

A technical equipment sales representative is a specialized type of sales representative that specializes in the sales of equipment such as faxes, printers, routers and more. Sales representatives are individuals that are usually employed with a company that produces a specific line of products. Representatives need to interface with companies to determine their needs and find the products that will best suit them.

Most technical equipment sales representatives will need to meet certain milestones for revenue and will need to be very knowledgeable about their equipment. While a sales representative usually won’t provide support for their equipment, they will need to identify the equipment a company needs and be able to sell additional equipment that could be required by a company. According to the Bureau of Labor Statistics, one of the most lucrative sales industries is computer services, a technical equipment field.

What Does a Technical Equipment Sales Representative Do?

A technical equipment sales representative will usually undergo significant amounts of on-the-job training regarding the product offerings of a company. Once this has been completed, the representative will need to interface with new and old clients to determine their current needs. The sales representative will make suggestions regarding the client’s purchases, with the overall goal being excellent customer service and increased revenue.

Sales representatives need to be confident enough to represent their company while being personable enough to never make a client feel as though they are being pressured into a purchase. This balance can usually only be achieved through experience. Most sales representatives will need to spend a significant amount of time learning about the technical aspects of their products to ensure that they give their clients the right information.

How Do You Become a Technical Equipment Sales Representative?

Technical equipment sales representatives aren’t required to have any form of higher education, though those with an IT degree or other technical training will usually be preferable and will find the position easier to deal with. Most technical equipment sales representatives are hired by major corporations.

These positions can be highly sought after but usually aren’t difficult to move between. Sales representatives will need to be personable, detail-oriented and driven. Degrees in sales and marketing are also very beneficial within this field. A technical equipment sales representative may start out as a sales representative for a more general product line and may be able to move into the division of technical equipment as they prove their skills. Technical equipment is usually the most lucrative area of sales and requires a knowledgeable assistant.

How Do You Advance as a Technical Equipment Sales Representative?

As with all sales representatives, a technical equipment sales representative is usually gauged based on the revenue they create and their customer satisfaction. Sales representatives that please their clients and increase sales may become managers for other sales representatives.

The managers of specific locations can be promoted to manage entire districts and eventually manage the sales of the entire product line. The field of sales is very flexible and offers many opportunities for growth, but an employee needs to be extremely driven to continue progressing. Those interested in pursuing the field of sales representation can also enter into the areas of wholesale and manufacturing sales, a division that the Bureau of Labor Statistics shows as expecting 16 percent growth within 10 years.